AAPL
Snapshot
mcap $4.6T · fwd P/E 33.2 · P/S 9.9 · rev +16% y/y · margin 28% · short 0.8% of float · beta 1.1 · 77% of 52w range
Active theses holding AAPL
Recent news
Apple faces dual threats from App Store slowdown and memory costs
Apple faces dual threats from a slowing App Store and rising memory costs, challenging its growth narrative. U.S. App Store spending fell 6% in the June quarter, and commission revenue has dropped 18% this year amid regu
Aug 31, 2026
John Ternus becomes Apple CEO, AI challenge ahead
John Ternus became Apple's CEO on Tuesday, succeeding Tim Cook, who moved to executive chairman after 15 years. Ternus, 51, a hardware engineering veteran who joined Apple in 2001, faces immediate pressure to close the c
Aug 31, 2026
Apple emerges as AI infrastructure player as OpenAI buys Macs
OpenAI has purchased tens of thousands of Mac minis and Mac Studios from Apple for training AI agents, which require many independent machines rather than giant GPU clusters. Apple's unified-memory architecture suits the
Aug 31, 2026
Tim Cook's Legacy: AI Strategy May Define Apple's Future
Tim Cook sold 3.1 billion iPhones and doubled Apple's S&P 500 weight to 6%, but his legacy hinges on a cautious AI strategy. Apple's market cap fell below Nvidia's $5.25 trillion to $4.78 trillion as AI chips overtook ha
Aug 31, 2026
Tim Cook's CEO tenure scaled Apple to $5 trillion market cap
Tim Cook, who became Apple's CEO in August 2011, scaled the company to a $5 trillion market capitalization by July 2025, with its stock soaring over 2,000%. He made the iPhone essential to daily life through web services
Aug 31, 2026
Apple's iOS Market Share Set for Record as Global Shipments Fall
Apple's iOS market share is projected to reach a record 23.6% in 2026, even as global smartphone shipments are expected to decline sharply due to rising memory costs. Apple's shipments are forecast to fall only 1.3%, far
Aug 31, 2026
Amazon Lags S&P 500, Nasdaq-100 Since Bezos Left; Could Apple Follow?
Since Jeff Bezos stepped down as Amazon CEO in mid-2021, Amazon's stock has risen roughly 50%, significantly underperforming the S&P 500's ~90% gain and the Nasdaq-100's over 100% rise. As Tim Cook prepares to leave Appl
Aug 30, 2026
Tim Cook commits Apple to $60B Texas bet before CEO handoff
Just weeks before handing the CEO role to John Ternus on Sept. 1, Apple CEO Tim Cook is committing $60 billion to Texas as part of a broader $600 billion, four-year U.S. manufacturing pledge to reduce tariff risks. The i
Aug 30, 2026
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